If you’re fed up with working the 9-5, you’re looking to move from an office-based job or you’re simply looking for a change, affiliate marketing may be a place to start.
If you already have a website or blog, it’s well worth looking into whether you can use it to generate an income. Read on to find out exactly what those strategies are.
1. Find a partner that you want to work with
Finding a partner to sell leads to can be difficult. You want to find one that offers good terms and has clear goals, so you know what is expected of you.
If you already have a site with content on it, find a business to work with in your niche. Then you can show them that you know what you’re talking about and start building a positive working relationship.
2. Write relevant blog posts
Focus some time on writing blog posts based on the products or services you want to promote. 1 per month per product is a good amount.
Write relevant and inspiring content with social proof to promote the product or service. Generally, direct sales articles don’t work well. A better approach is to write an article about something that interests your client’s typical customer and include a call to action to the form or page you want to direct them to.
For example, if you were trying to generate leads for replacement boilers for Quotatis, you could write an article about how an old boiler could be losing you money. You could then include our form on the page so that customers who want to save money by installing a new boiler can instantly fill in the form to get quotes from our boiler installers.
3. Make your posts visual to increase engagement
Studies show that visual aids help to convert customers – in fact, articles with images get 94% more views than those without.
Infographics are also a hit – 90% of information transmitted to the brain is visual, so displaying facts to customers through infographics and other visual aids is a great way to convert more leads.
4. Include CTAs in your email blasts
Calls to action in your emails are vital. You can make a lucrative income through email marketing. Ensure you read our article on effective email for lead generation for tips.
Ensure you focus on growing your email list, as the more engaged subscribers you have, the bigger your income.
5. Improve your SEO strategy
Unlike PPC, you don’t pay for leads generated by SEO. Using SEO techniques helps your articles to show up in search engines. That means more people will discover them without you having to pay for a larger audience.
If you’re familiar with SEO, consider how you can improve your techniques to get better results. And if you need to start with the basics, take a look at the Yoast blog and Moz for pointers.
If you dedicate yourself from the start, it won’t be long before you can make a full-time income from affiliate marketing. If you generate home improvement leads and are looking for a partner, get in touch.
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